MCQOPTIONS
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MCQOPTIONS
This section includes 1588 Mcqs, each offering curated multiple-choice questions to sharpen your Banking And Financial Awareness knowledge and support exam preparation. Choose a topic below to get started.
| 551. |
Innovation means |
| A. | Product designing |
| B. | New ideas |
| C. | Impulse |
| D. | Both a and b |
| E. | None of these |
| Answer» E. None of these | |
| 552. |
Service market is related with |
| A. | tangible |
| B. | intangible |
| C. | Both (a) and (b) |
| D. | All of these |
| E. | None of these |
| Answer» C. Both (a) and (b) | |
| 553. |
Customisation is useful for [SBI PO 2011] |
| A. | designing customer specific products |
| B. | Call centers |
| C. | Public relation |
| D. | motivating the staff |
| E. | None of the above |
| Answer» B. Call centers | |
| 554. |
One of the following is not included in the 4 Ps of marketing. Find the same. [SBI PO 2010] |
| A. | Product |
| B. | price |
| C. | Production |
| D. | promotion |
| E. | None of these |
| Answer» D. promotion | |
| 555. |
The best promotional tool in any marketing is [SBI PO 2010] |
| A. | e-promotion |
| B. | Public relations |
| C. | Viral marketing |
| D. | Word of mouth publicity |
| E. | advertisements |
| Answer» F. | |
| 556. |
Non-product selling means [SBI Clerk 2009] |
| A. | Selling variety of products |
| B. | Selling only one products |
| C. | Selling seasonal products |
| D. | Selling service |
| E. | All of the above |
| Answer» E. All of the above | |
| 557. |
Product mix means [SBI Clerk 2008] |
| A. | distributing a mix of products |
| B. | collecting ideas to sell better |
| C. | satisfying the customers |
| D. | bundle of product required by the customer |
| E. | Various product designed by the company |
| Answer» F. | |
| 558. |
4Ps of marketing [SBI Clerk 2008] |
| A. | Primary marketing techniques |
| B. | Person, place, product and promotion |
| C. | Promoting authority |
| D. | Purpose, place, passion and product |
| E. | None of the above |
| Answer» F. | |
| 559. |
Direct mail includes |
| A. | Letter heads |
| B. | Printed envelops |
| C. | folder and catalogues |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 560. |
Marketing mix can be changed due to |
| A. | law and regulation of government |
| B. | economic policies of respective country's government |
| C. | Climate |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 561. |
Promotion mix includes |
| A. | Direct marketing |
| B. | sales team |
| C. | Advertisement |
| D. | public relation |
| E. | All of the above |
| Answer» F. | |
| 562. |
With ...........pricing the products are priced below list price for a temporary period to create buying urgency. |
| A. | Reference |
| B. | by-product |
| C. | Promotional |
| D. | market penetration |
| E. | None of these |
| Answer» F. | |
| 563. |
Retailer is a sub element of |
| A. | Place |
| B. | Produce |
| C. | Price |
| D. | Promotion |
| E. | None of these |
| Answer» C. Price | |
| 564. |
If you are a marketing manager of a firm, you would prefer the customers who are |
| A. | Less price sensitive |
| B. | More price sensitive |
| C. | Depends upon the marketing mix |
| D. | All of the above |
| E. | None of the above |
| Answer» B. More price sensitive | |
| 565. |
In case of prestige goods, the demand is |
| A. | price sensitive |
| B. | not price sensitive |
| C. | not price sensitive till a level |
| D. | All of the above |
| E. | None of the above |
| Answer» D. All of the above | |
| 566. |
Planned cost service means |
| A. | Costly products |
| B. | Extra profit on the same cost |
| C. | Extra work by seller |
| D. | All of the above |
| E. | None of the above |
| Answer» C. Extra work by seller | |
| 567. |
....is bundle of utilities consisting of various features and accompanying services. |
| A. | Planning and development stage |
| B. | Cost |
| C. | Risk |
| D. | Plan |
| E. | Product |
| Answer» F. | |
| 568. |
Which of the following is intangible service? |
| A. | Entertainment |
| B. | Unsought product |
| C. | Shopping product |
| D. | Specialty product |
| E. | All of the above |
| Answer» F. | |
| 569. |
...... is a raw material for a sugar industry. |
| A. | Machine |
| B. | Paper |
| C. | Coal |
| D. | Sugarcane |
| E. | None of these |
| Answer» E. None of these | |
| 570. |
Which of the following is consumable item? |
| A. | Cold drink or milk |
| B. | Newspapers |
| C. | Petrol |
| D. | Gas |
| E. | All of these |
| Answer» F. | |
| 571. |
Which of the following is/are tangible product? |
| A. | House and TV |
| B. | Car or scooter |
| C. | Furniture |
| D. | All of these |
| E. | None of these |
| Answer» E. None of these | |
| 572. |
Personal selling is a part of |
| A. | Promotion |
| B. | Place |
| C. | Price |
| D. | Product |
| E. | All of these |
| Answer» B. Place | |
| 573. |
Capital goods market deals with |
| A. | non-durable goods |
| B. | goods |
| C. | products |
| D. | durable goods |
| E. | All of these |
| Answer» E. All of these | |
| 574. |
Grading means ......... products into different classes. |
| A. | Different |
| B. | Planning |
| C. | Marketing |
| D. | Separating |
| Answer» E. | |
| 575. |
A product represents a market's offering as it is preceived by |
| A. | Present customers |
| B. | Potential customers |
| C. | Company |
| D. | All of the above |
| E. | None of the above |
| Answer» C. Company | |
| 576. |
If a company is focusing on developing the right combinations of price Promotion, distribution and product, the company is developing a? [SBI Asst... 2015] |
| A. | Marketing policy |
| B. | Marketing mix |
| C. | Marketing Discount |
| D. | Marketing Niche |
| Answer» C. Marketing Discount | |
| 577. |
A product is referred to as |
| A. | Tangible and intangible item |
| B. | Tangible item |
| C. | Anything |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 578. |
Conversion means? [BOB RO. 2011] |
| A. | Grouping of prospective clients |
| B. | Interacting with a prospective client |
| C. | Converting a seller into a buyer |
| D. | Converting a prospect into a buyer |
| E. | Converting an employer into an employee |
| Answer» E. Converting an employer into an employee | |
| 579. |
Which of the following comes under the decisions concerning the products? |
| A. | Product attributes |
| B. | Branding and packaging |
| C. | Product mix |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 580. |
Find the true statement? [SBI Ass, Clerk 2008] |
| A. | Marketing is a waste of the employee's time |
| B. | Marketing is not required in India due to its vast population |
| C. | Marketing involves additional work |
| D. | Marketing involves team work |
| E. | Marketing is not required today due to IT advancement |
| Answer» E. Marketing is not required today due to IT advancement | |
| 581. |
Which of the following is the crux of marketing process? |
| A. | Marketing planning |
| B. | Marketing mix |
| C. | Marketing research |
| D. | Market expansion |
| E. | Market scanning |
| Answer» C. Marketing research | |
| 582. |
A lead means? [SBI Ass. Clerk 2008] |
| A. | A prospect who is more likely to avail of the Bank's product |
| B. | A political leader |
| C. | A Religious leader |
| D. | A bank chairman |
| E. | None of these |
| Answer» B. A political leader | |
| 583. |
Who among the following is not a part of the marketing mix? |
| A. | Wholesalers |
| B. | Retailers |
| C. | Customers |
| D. | All of these |
| E. | None of these |
| Answer» D. All of these | |
| 584. |
A prospect means? [SBI Ass. Clerk 2008] |
| A. | Any customer who walks into the bank |
| B. | An employee of the bank |
| C. | A customer who is likely to be interested in Bank's product or service |
| D. | A depositor of the bank |
| E. | A borrower of the bank |
| Answer» D. A depositor of the bank | |
| 585. |
The correct 4Ps of marketing are |
| A. | product, place, promotion, profit |
| B. | product, price, place, promotion |
| C. | product, promotion, price, place |
| D. | All of the above |
| E. | None of the above |
| Answer» C. product, promotion, price, place | |
| 586. |
The framework of 4 'P' should fill into one of the following marketing objectives? [BOB P.O. 2010] |
| A. | Costs and profits |
| B. | Sales |
| C. | Market share |
| D. | All of these |
| E. | None of these |
| Answer» C. Market share | |
| 587. |
Which among the following can be an example of non-profit marketing? |
| A. | Disney setting up a park in Hong Kong |
| B. | Setting up an Ayurvedic massage centre |
| C. | AIDS awareness campaign |
| D. | All of the above |
| E. | None of the above |
| Answer» D. All of the above | |
| 588. |
Promotion in marketing means |
| A. | passing an examination |
| B. | elevation from one grade to another |
| C. | selling the products through various means |
| D. | selling the product in specific areas |
| E. | None of the above |
| Answer» D. selling the product in specific areas | |
| 589. |
The correct 4 P.s of marketing are |
| A. | Product, Place, Profit, Promotion |
| B. | Product, Price, Place, Promotion |
| C. | Product, Promotion, Price, Place |
| D. | All of these |
| E. | None of these |
| Answer» C. Product, Promotion, Price, Place | |
| 590. |
Effective marketing helps in |
| A. | developing new products |
| B. | creating a competitive environment |
| C. | building demand for products |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 591. |
Rural Marketing is related to |
| A. | Village |
| B. | Town |
| C. | Capital |
| D. | State |
| E. | All of these |
| Answer» B. Town | |
| 592. |
Distribution is also known as |
| A. | Product |
| B. | Place |
| C. | Promotion |
| D. | All of these |
| E. | None of these |
| Answer» C. Promotion | |
| 593. |
Who among the following is not a part of place in the marketing Mix? |
| A. | Wholesalers |
| B. | Retailers |
| C. | Customers |
| D. | All of these |
| E. | None of these |
| Answer» D. All of these | |
| 594. |
DSA of a bank is a sub-element of |
| A. | price mix |
| B. | distribution mix |
| C. | promotion mix |
| D. | All of these |
| E. | None of these |
| Answer» C. promotion mix | |
| 595. |
Convenience goods are those which |
| A. | Consumed easily |
| B. | Distributed easily |
| C. | Purchased frequently |
| D. | All of these |
| Answer» D. All of these | |
| 596. |
Which of the following is the element of marketing mix? |
| A. | Selling |
| B. | Costing |
| C. | Creating |
| D. | Product |
| E. | All of these |
| Answer» E. All of these | |
| 597. |
Analysing the current situation includes |
| A. | Marketing audit |
| B. | SWOT analysis |
| C. | Marketing assumption |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 598. |
The internal factors affecting marketing plan include |
| A. | Size of company |
| B. | financial resources of company |
| C. | Channels of distribution |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 599. |
One of the key goals of the implementation function in marketing management is to |
| A. | carry out the set plans |
| B. | take corrective measures |
| C. | Construct sales budget |
| D. | Introduce a new product |
| E. | None of the above |
| Answer» B. take corrective measures | |
| 600. |
Factors affecting the marketing planning include |
| A. | Internal factor |
| B. | national factor |
| C. | International factor |
| D. | All of these |
| E. | None of these |
| Answer» E. None of these | |