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This section includes 1588 Mcqs, each offering curated multiple-choice questions to sharpen your Banking And Financial Awareness knowledge and support exam preparation. Choose a topic below to get started.
| 401. |
Service marketing is the same as? [BOB P.O, 2008] |
| A. | Internet marketing |
| B. | Telemarketing |
| C. | Internal marketing |
| D. | Relationship marketing |
| E. | Marketing done by service class employees |
| Answer» B. Telemarketing | |
| 402. |
Online marketing is useful for? expenses [BOB, PO2011] |
| A. | Selling old products |
| B. | Sending e-mails |
| C. | Increased production |
| D. | Increased job opportunities |
| E. | Increased |
| Answer» B. Sending e-mails | |
| 403. |
Modern styles of marketing include......Find the wrong answer. [BOB PO. 2011] |
| A. | Digital marketing |
| B. | Tele-marketing |
| C. | Door to door marketing |
| D. | E-mail solicitation |
| E. | All of these |
| Answer» D. E-mail solicitation | |
| 404. |
Modern methods of marketing include? [SBI Asst. Clerk 2008] |
| A. | Publicity on the net |
| B. | Advertisement on the net |
| C. | Soliciting business through e-mails |
| D. | Telemarketing |
| E. | All of these |
| Answer» F. | |
| 405. |
A call means -...,. |
| A. | Calling on friends |
| B. | Calling on bank employees |
| C. | Calling on prospective customers |
| D. | To make telephone calls |
| E. | Calling on relatives |
| Answer» D. To make telephone calls | |
| 406. |
Banks sell insurance for? [SBI Ass. Clerk 2011] |
| A. | Increasing deposits |
| B. | Increasing loans |
| C. | Increasing clients |
| D. | Earning more profits |
| E. | Taking over insurance companies |
| Answer» E. Taking over insurance companies | |
| 407. |
Rural bank marketing has good scope for [BOB P.O, 2011] |
| A. | Industrial loans |
| B. | Corporate loans |
| C. | NRI loans` |
| D. | Tractor loan |
| E. | All of the above |
| Answer» E. All of the above | |
| 408. |
One of the following is not a target group for saving accounts? [BOB P.O. 2011] |
| A. | Salaried persons |
| B. | Doctors |
| C. | Public servants |
| D. | Insurance agents |
| E. | Loss making companies |
| Answer» F. | |
| 409. |
Offsite marketing means? [BOB P.O. 2011] |
| A. | Sales person |
| B. | Marketing in production department |
| C. | ATMs |
| D. | Marketing inside the branch |
| E. | Marketing function outside the branch |
| Answer» F. | |
| 410. |
Channel finance can be considered only among? [BOBP.O. 2011] |
| A. | Supply chain distributors |
| B. | Chain snatchers |
| C. | NRIs |
| D. | Pensioners |
| E. | Housewife |
| Answer» B. Chain snatchers | |
| 411. |
Cross selling yields good results in the case of one of the following products? [BOB P.O. 2010] |
| A. | Debit Cards |
| B. | SDV lockers |
| C. | Personal loans |
| D. | all of these |
| E. | None of these |
| Answer» E. None of these | |
| 412. |
Cross selling means and includes? [BOB RO. 2010] |
| A. | Selling to HNIs |
| B. | Selling to NRIs |
| C. | Conversion of prospects |
| D. | Selling additional products to existing customers |
| E. | All of these |
| Answer» E. All of these | |
| 413. |
Good customer service helps to boost......... [BOB PO.2010] |
| A. | Customer retention |
| B. | Better image |
| C. | Consumer loyalty |
| D. | Higher sales |
| E. | All of these |
| Answer» F. | |
| 414. |
CRM is useful for the study of ...... find the wrong answer. [BOB RO. 2010] |
| A. | Customer needs |
| B. | Customer's information |
| C. | Customer profiles |
| D. | Customer threats |
| E. | Customer satisfaction level |
| Answer» E. Customer satisfaction level | |
| 415. |
Banc assurance means? [SBI Ass. Clerk 2011] |
| A. | Assurance of banks for quality service |
| B. | Assurance for sanction of loans |
| C. | Selling of insurance products by bank |
| D. | Selling Credit Cards |
| E. | Selling Debit Cards |
| Answer» D. Selling Credit Cards | |
| 416. |
CRM means? reaction [BOB P.O. 2010] |
| A. | A charitable and religious movement |
| B. | Customers' meet |
| C. | Customer's reaction |
| D. | Customer relationship management |
| E. | Critical |
| Answer» E. Critical | |
| 417. |
Marketing of Internet Banking can be focused among...... [BOB EO. 2010] |
| A. | All existing customers |
| B. | All corporates |
| C. | All outsourced agencies |
| D. | All NRFs |
| E. | None of these |
| Answer» B. All corporates | |
| 418. |
Internet Banking means? [BOB RO, 2010] |
| A. | Marketing on the net |
| B. | Surfing on the net |
| C. | Phishing |
| D. | Banking on the net |
| E. | None of these |
| Answer» E. None of these | |
| 419. |
Marketing of services is resorted to in? [BOB P.O. 2010] |
| A. | Manufacturing concerns |
| B. | Hotels |
| C. | Airlines business |
| D. | Only (a) and (b) |
| E. | Only (b) and (c) |
| Answer» F. | |
| 420. |
Service marketing involves? [BOB P.O. 2011] |
| A. | Transaction marketing |
| B. | Internal marketing |
| C. | Relationship marketing |
| D. | All of these |
| E. | None of these |
| Answer» E. None of these | |
| 421. |
E-Marketing is same as? [SBI asst.PO 2011] |
| A. | Virtual marketing |
| B. | Digital marketing |
| C. | Real time marketing |
| D. | All of these |
| E. | None of these |
| Answer» E. None of these | |
| 422. |
Lead generation means? [SBI Asst.PO,2010] |
| A. | Tips for selling tactics |
| B. | Tips for better production |
| C. | Generates leaders |
| D. | Likely sources for prospective clients |
| E. | All of these |
| Answer» E. All of these | |
| 423. |
A Call means? [SBI Ass. PO. 2011] |
| A. | Shout out to somebody |
| B. | A profession or business |
| C. | Visit friends |
| D. | Visiting prospective customers |
| E. | After-sales service |
| Answer» E. After-sales service | |
| 424. |
Modern style of marketing include? |
| A. | Digital marketing |
| B. | Tele-marketing |
| C. | e-Commerce |
| D. | e - mail Solicitation |
| E. | All of these |
| Answer» F. | |
| 425. |
The target group for SME loan is? |
| A. | All businessmen |
| B. | All professionals |
| C. | All SSIs |
| D. | All of the above |
| E. | None of these |
| Answer» D. All of the above | |
| 426. |
Cross-selling is not effective for which one of the following products? |
| A. | Debit Cards |
| B. | Saving accounts |
| C. | Internet banking |
| D. | Pension loans |
| E. | Personal loans |
| Answer» C. Internet banking | |
| 427. |
The USP of a current account is? [SBI Asst. Clerk 2011] |
| A. | High profitability |
| B. | Liquidity |
| C. | Low rate of interest |
| D. | Costly transactions |
| E. | Friendly features |
| Answer» C. Low rate of interest | |
| 428. |
Telemarketing means? [SBI Ass. Clerk 2011] |
| A. | Selling Telephones |
| B. | Sending SMS messages |
| C. | Chatting on phone |
| D. | Marketing through phone calls |
| E. | Marketing in person |
| Answer» E. Marketing in person | |
| 429. |
Customer retention can be ensured by [SBI Clerk 2012] |
| A. | offering freebies |
| B. | Offering loans at low rates |
| C. | Catchy slogans |
| D. | giving incentives |
| E. | Personalized services |
| Answer» F. | |
| 430. |
KYC means [SBI Clerk 2012] |
| A. | Keep Your Customers Cool |
| B. | Keep Your Credit Car |
| C. | Know Your Customers |
| D. | Keep Your Cool |
| E. | Know Your Credits |
| Answer» D. Keep Your Cool | |
| 431. |
Service marketing implies selling of [SBI Clerk 2012] |
| A. | only goods |
| B. | only services |
| C. | web servers |
| D. | various commodities |
| E. | goods and services |
| Answer» F. | |
| 432. |
The type of marketing involved in banks [SBI Clerk 2012] |
| A. | transaction marketing |
| B. | Service marketing |
| C. | Commodity marketing |
| D. | ruthless marketing |
| E. | Indifferent marketing |
| Answer» C. Commodity marketing | |
| 433. |
The USP of a current account is [SBI Clerk 2012] |
| A. | no restrictions of transactions |
| B. | low TDS |
| C. | high minimum balance |
| D. | high interest payable |
| E. | no need for KYC norms fulfillment |
| Answer» B. low TDS | |
| 434. |
Bank marketing means [SBI Clerk 2008] |
| A. | Selling of banks |
| B. | buying of banks |
| C. | merger of banks |
| D. | Selling bank's products and services |
| E. | Selling various items in banks |
| Answer» E. Selling various items in banks | |
| 435. |
The target group for an ATM-cum-Debit Card is [SBI Clerk 2012] |
| A. | all primary school children |
| B. | all prisoners |
| C. | firms |
| D. | all existing and prospective customers |
| E. | Other bank's customers |
| Answer» E. Other bank's customers | |
| 436. |
Internet banking can be popularized by way of [SBI Clerk 2012] |
| A. | reduced prices |
| B. | higher prices |
| C. | wide area network |
| D. | better technology |
| E. | more ATMs |
| Answer» E. more ATMs | |
| 437. |
Mutual funds investments can be effectively canvassed among [SBI Clerk 2011] |
| A. | Only salaried persons |
| B. | Students availing education loans |
| C. | HNI customers |
| D. | Sunrise industries |
| E. | poor farmers |
| Answer» B. Students availing education loans | |
| 438. |
Leads for canvassing home loan accounts can be obtained from [SBI Clerk 2012] |
| A. | builders |
| B. | Individuals building one's own house |
| C. | audit departments |
| D. | brick manufacturers |
| E. | Cement suppliers |
| Answer» C. audit departments | |
| 439. |
'USP' in marketing means [SBI Clerk 2012] |
| A. | Unique Selling Practices |
| B. | Uniform Selling Practices |
| C. | United Sales Persons |
| D. | Unique Selling Proposition |
| E. | Useful Sales Person |
| Answer» E. Useful Sales Person | |
| 440. |
The modern marketing concept assets that 'marketing' starts with the product idea and ends with [SBI Clerk 2012] |
| A. | Production of quality product |
| B. | advertisement campaign |
| C. | Customer satisfaction |
| D. | Sale of the product |
| E. | exchange of money |
| Answer» D. Sale of the product | |
| 441. |
Online marketing is mostly useful for marketing of [SBI Clerk 2011] |
| A. | Savings accounts |
| B. | Credit cards |
| C. | home loans |
| D. | NRI deposits |
| E. | business accounts |
| Answer» D. NRI deposits | |
| 442. |
Aggressive marketing is necessitated due to [SBI Clerk 2012] |
| A. | Globalisation |
| B. | Increased competition |
| C. | Increased production |
| D. | Increased job opportunities |
| E. | Increased staff |
| Answer» C. Increased production | |
| 443. |
In a savings account, money can be deposited on [SBI Clerk 2012] |
| A. | monthly basis |
| B. | as per the convenience of the depositor |
| C. | annual basis |
| D. | in one lumpsum |
| E. | quarterly basis |
| Answer» C. annual basis | |
| 444. |
Standard marketing practices include [SBI Clerk 2012] |
| A. | poaching |
| B. | Unhealthy competition |
| C. | lowering the selling price |
| D. | unhealthy discount schemes |
| E. | Phishing |
| Answer» D. unhealthy discount schemes | |
| 445. |
Savings accounts can be opened by [SBI Clerk 2012] |
| A. | all individuals fulfilling KYC norms |
| B. | all tax payers only |
| C. | all individuals above the age of 18 |
| D. | all businessmen only |
| E. | all students below the age of 18 |
| Answer» D. all businessmen only | |
| 446. |
Telemarketing means [SBI Clerk 2011] |
| A. | selling telephones |
| B. | Sending SMS messages |
| C. | Chatting on the phone |
| D. | marketing through phone calls |
| E. | marketing in. person |
| Answer» E. marketing in. person | |
| 447. |
Digital marketing is the same as [SBI Clerk 2012] |
| A. | Online marketing |
| B. | cross-selling |
| C. | website designing |
| D. | road-shows |
| E. | Door-to-door marketing |
| Answer» B. cross-selling | |
| 448. |
Mutual fund business from existing bank customers can be mobilised by [SBI Clerk 2012, 11] |
| A. | Online marketing |
| B. | cross-selling |
| C. | telemarketing |
| D. | Carpet bombing |
| E. | road-shows |
| Answer» C. telemarketing | |
| 449. |
The target market for debit cards is [SBI PO 2013] |
| A. | all existing account-holders |
| B. | all agriculturists |
| C. | all DSAs |
| D. | all vendors |
| E. | all outsourced agents |
| Answer» B. all agriculturists | |
| 450. |
Margin contribution in the case of a loan account, means [SBI Clerk 2012] |
| A. | money paid by bank to borrower |
| B. | Same as EMI |
| C. | borrower's own contribution for the venture |
| D. | Stamp duty |
| E. | registration charges |
| Answer» D. Stamp duty | |