MCQOPTIONS
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MCQOPTIONS
This section includes 1588 Mcqs, each offering curated multiple-choice questions to sharpen your Banking And Financial Awareness knowledge and support exam preparation. Choose a topic below to get started.
| 151. |
The sales process begins with [SBI Clerk 2011] |
| A. | Customer identification |
| B. | lead generation |
| C. | Sales presentation |
| D. | Sales closure |
| E. | Sales meet |
| Answer» C. Sales presentation | |
| 152. |
Sales promotion means |
| A. | any steps that are taken for the purpose of obtaining or increasing sales |
| B. | Pricing |
| C. | profit |
| D. | Production cost |
| E. | loss |
| Answer» B. Pricing | |
| 153. |
Full form of DSA is [SBI Clerk 2011; PNB Clerk 2010] |
| A. | Delivery Staff Agency |
| B. | Direct Selling Agent |
| C. | Direct Supplier Agent |
| D. | Distribution and Supply Age |
| E. | Driving Sales Ahead |
| Answer» C. Direct Supplier Agent | |
| 154. |
Inviting prospective purchasers to try the product without cost in the hope that they will buy is known as |
| A. | Patronage awards |
| B. | free trials |
| C. | Prizes |
| D. | price packs |
| E. | None of these |
| Answer» C. Prizes | |
| 155. |
Leads can be best sourced from [SBI PO 2013] |
| A. | foreign customer |
| B. | Yellow pages |
| C. | dictionary |
| D. | List of vendors |
| E. | Local supply chains |
| Answer» C. dictionary | |
| 156. |
Major consumer promotion tools are |
| A. | samples |
| B. | coupons |
| C. | Cash refund offers |
| D. | premiums |
| E. | All of these |
| Answer» F. | |
| 157. |
Sales promotion devices for sales force is/are |
| A. | more commission for more selling |
| B. | bonus |
| C. | contests |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 158. |
A cold call means [SBI Steno 2012; SBI Clerk 2008] |
| A. | a futile exercise |
| B. | Calls made in cold countries |
| C. | Sales talk |
| D. | Old product with new wropping |
| E. | Calls made without prior appointment |
| Answer» F. | |
| 159. |
An audio or video advertising announcement usually presented on television, radio or in a movie theater is called [SBI Clerk 2012] |
| A. | Publicity |
| B. | Creative |
| C. | banner |
| D. | Sponsorship |
| E. | commercial |
| Answer» B. Creative | |
| 160. |
The consumer sales promotion technique includes |
| A. | Price deal |
| B. | loyal reward programme |
| C. | cents-off deal |
| D. | Price pack deal |
| E. | All of the above |
| Answer» F. | |
| 161. |
The aspects of the promotional mix include |
| A. | advertising |
| B. | Personal selling |
| C. | Publicity |
| D. | Sales promotion |
| E. | All of these |
| Answer» F. | |
| 162. |
A 'lead' means [SBI Steno 2012; PNB Clerk 2009; SBI Clerk 2008] |
| A. | a leash |
| B. | a leader |
| C. | an interested buyer |
| D. | a DSA |
| E. | a cold call |
| Answer» D. a DSA | |
| 163. |
Which of the following is/are examples of the popular sales promotion activities? |
| A. | Buy one get one free |
| B. | Customer relationship management |
| C. | Merchandising |
| D. | Free samples |
| E. | All of the above |
| Answer» F. | |
| 164. |
Telemarketing campaigns as are resorted to [SBI Steno 2012] |
| A. | avoid face-to-face interactions |
| B. | avoid 'buyer resistance |
| C. | reach a larger clientele |
| D. | Increase cold calls |
| E. | reduce profits |
| Answer» B. avoid 'buyer resistance | |
| 165. |
After sales, service is not the job of [SBI Clerk 2009] |
| A. | marketing staff |
| B. | Sales persons |
| C. | directors of the company |
| D. | employees of the company |
| E. | All of the above are false |
| Answer» F. | |
| 166. |
Which is the benefit of sales promotion? |
| A. | Thrill in life due to contests |
| B. | Skill development of the users |
| C. | Low price product |
| D. | Social life changed |
| E. | All of the above |
| Answer» F. | |
| 167. |
The most essential quality of a good sales person is [SBI Steno 2012] |
| A. | questioning skills |
| B. | good appearance |
| C. | production skills |
| D. | good communication |
| E. | Curiosity |
| Answer» E. Curiosity | |
| 168. |
The sales promotion targeted at the retailers and wholesalers is called |
| A. | Consumer sales promotion |
| B. | user's sales promotion |
| C. | Primary sales promotion |
| D. | trade sales promotion |
| E. | Tertiary sales promotion |
| Answer» E. Tertiary sales promotion | |
| 169. |
Direct marketing means [SBI Steno 2012] |
| A. | seminars and conferences |
| B. | Face-to-face selling |
| C. | banners |
| D. | Cold calls |
| E. | Sales presentations |
| Answer» E. Sales presentations | |
| 170. |
Free samples are given to consumers to |
| A. | Introduce a new product |
| B. | expand the market |
| C. | Both [a] and [b] |
| D. | target the profit |
| E. | target the market |
| Answer» D. target the profit | |
| 171. |
The sales promotion can be directed at |
| A. | customer |
| B. | Sales staff |
| C. | distribution channel members |
| D. | All of the above |
| E. | None of the above |
| Answer» E. None of the above | |
| 172. |
Effective selling skills depends on [SBI PO 2013; PNB Clerk 2010] |
| A. | number of languages known to the DSA |
| B. | data on marketing staff |
| C. | Information regarding IT market |
| D. | Knowledge of related markets |
| E. | ability to talk fast |
| Answer» E. ability to talk fast | |
| 173. |
Assembly industry is related to |
| A. | Main or primary parts |
| B. | Component parts |
| C. | Production |
| D. | Finance |
| E. | Insurance |
| Answer» C. Production | |
| 174. |
An augmented benefits aspect is/are |
| A. | Maintenance of product or services |
| B. | Establishment |
| C. | Replacement |
| D. | All of these |
| E. | None of these |
| Answer» E. None of these | |
| 175. |
When a company launches a new product?? stage of product life cycle could be the most expensive for the company |
| A. | Growth |
| B. | Introduction |
| C. | Decline |
| D. | Maturity |
| Answer» D. Maturity | |
| 176. |
Market penetration can be possible through? [SBI Clerk 2009] |
| A. | More calls to the same buyers |
| B. | More calls too many buyers |
| C. | Surrogate marketing |
| D. | Alternate marketing |
| E. | All of the above |
| Answer» F. | |
| 177. |
More number of conversion indicates? [SBI Clerk 2009] |
| A. | More sales |
| B. | More purchases |
| C. | More staff |
| D. | more products |
| E. | More technological progress |
| Answer» E. More technological progress | |
| 178. |
Physical features of a product are |
| A. | Color and size of product |
| B. | Packaging |
| C. | Brand |
| D. | All of these |
| E. | None of these |
| Answer» F. | |
| 179. |
PLC stands for |
| A. | Product life cycle |
| B. | Price life cost |
| C. | Product long cost |
| D. | Price long cost |
| Answer» B. Price life cost | |
| 180. |
The best promotional tools in any marketing is ? |
| A. | Pamphlets |
| B. | Newsletters |
| C. | Word-of-mouth publicity |
| D. | Regional advertisement |
| E. | Viral marketing |
| Answer» D. Regional advertisement | |
| 181. |
The performance of a sales person depends on ? |
| A. | Ability and willingness of the sales person |
| B. | Incentives paid |
| C. | Size of the sales team |
| D. | Team leader?s attitude |
| E. | High aggressive nature |
| Answer» B. Incentives paid | |
| 182. |
An audio or video advertising announcement, usually presented on television, radio or in a movie theatre is called ? |
| A. | Publicity |
| B. | Creative |
| C. | Banner |
| D. | Sponsorship |
| E. | Commercial |
| Answer» F. | |
| 183. |
A "call" means. [SBI Ass. (clerk 2012] |
| A. | An Internet terminology |
| B. | Contacting a prospective customer |
| C. | Visiting a call center |
| D. | Attending to a complaint |
| E. | Websites |
| Answer» C. Visiting a call center | |
| 184. |
Motivation means? [SBI Ass, Clerk 2008] |
| A. | Inspiring employees to perform better |
| B. | Better communication skills |
| C. | Sales coaching |
| D. | Market Research |
| E. | None of these |
| Answer» B. Better communication skills | |
| 185. |
For effective marketing, the salesman should have which of these qualities? [SBI Ass. Clerk 2008] |
| A. | Creativity |
| B. | Team spirit |
| C. | Motivation |
| D. | Effective communication skills |
| E. | All of these |
| Answer» F. | |
| 186. |
Advertisement is a type of? [SBI Ass. Clerk 2011] |
| A. | Direct marketing |
| B. | Service marketing |
| C. | Indirect marketing |
| D. | Internet marketing |
| E. | Internal marketing |
| Answer» D. Internet marketing | |
| 187. |
The performance of a sales person is directly linked to? [BOB PO10] |
| A. | The amount of incentives paid |
| B. | Profit level of the company |
| C. | Ability of the sales person |
| D. | All of these |
| E. | None of these |
| Answer» D. All of these | |
| 188. |
Sales forecasting involves study of? [BOB PO. 2011] |
| A. | Sales planning |
| B. | Proper selling price |
| C. | Distribution outlets |
| D. | Consumer needs and demands |
| E. | All of these |
| Answer» E. All of these | |
| 189. |
Push" style of selling is effective because......... [BOB PO. 2011] |
| A. | Push" is the only style of selling |
| B. | It motivates the sales person |
| C. | It "pushes" the customers to buy the products |
| D. | It helps in quicker conversion |
| E. | "Push" style can never be effective |
| Answer» E. "Push" style can never be effective | |
| 190. |
Efficiency in selling skills is determined by? [BOB P.O. 2010] |
| A. | Number of leads generated |
| B. | Number of prospects met |
| C. | Number of conversions made |
| D. | All of these |
| E. | None of these |
| Answer» D. All of these | |
| 191. |
Effective selling involves.........Find the correct answer. |
| A. | Good physical appearance |
| B. | Good communication skills |
| C. | Good negotiation skills |
| D. | Sympathetic approach |
| E. | Aggressiveness |
| Answer» E. Aggressiveness | |
| 192. |
The most important stage in a sales process is? [BOB PO, 2011] |
| A. | Generating sales leads |
| B. | Clinching the sale |
| C. | Sales presentation |
| D. | Sales meeting |
| E. | All of these |
| Answer» F. | |
| 193. |
Incentives are paid to sales persons? [BOB, PO, 2011] |
| A. | For missing the targets |
| B. | For surpassing the targets |
| C. | For identifying leads |
| D. | For designing products |
| E. | For travelling |
| Answer» C. For identifying leads | |
| 194. |
Effecting selling skills depend on? |
| A. | Knowledge level of competitors |
| B. | Information about marketing staff |
| C. | Information regarding share market |
| D. | Knowledge of related markets |
| E. | Information regarding political leaders |
| Answer» E. Information regarding political leaders | |
| 195. |
Communication skills in the case of a DSA means? |
| A. | Oratory excellence |
| B. | Delivering long speeches |
| C. | Loquacious |
| D. | Ability to convince the customer with the right choice of words |
| E. | Ability to talk very fast |
| Answer» E. Ability to talk very fast | |
| 196. |
Direct marketing is useful for? |
| A. | Designing products |
| B. | Sending e-mails |
| C. | Increased production |
| D. | Increased opportunities |
| E. | None of these |
| Answer» F. | |
| 197. |
Direct marketing means? [SBI Ass. Clerk 2011] |
| A. | Advertisements |
| B. | Banners |
| C. | Face-to-face selling |
| D. | Selling by all staff |
| E. | Achieving targets |
| Answer» D. Selling by all staff | |
| 198. |
Selling process includes? [SBI Ass. Clerk 2011] |
| A. | Publicity |
| B. | Lead generation |
| C. | Cross-country contacts |
| D. | Product designing |
| E. | Product re-designing |
| Answer» C. Cross-country contacts | |
| 199. |
Good communication helps in ? |
| A. | Improved customer service |
| B. | Reduced sales |
| C. | Improved brand images |
| D. | More market share |
| E. | Better customer profile |
| Answer» B. Reduced sales | |
| 200. |
In a selling process in today's world? [SBI Ass. Clerk 2008] |
| A. | Only standard products are sold |
| B. | No customization is required |
| C. | The seller need not have product knowledge |
| D. | The seller should aim at customer satisfaction |
| E. | Only quantum of sales matters |
| Answer» E. Only quantum of sales matters | |