The Strategic Marketing Planning process consists of a series of logical steps and these steps can be aggregated into four phases. Which of the following is not included in the phases of the strategic marketing planning?

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Setting the right mission and corporate goals

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Defining marketing strategy

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Reviewing the current situations

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Formulating Strategy

1.	The Strategic Marketing Planning process consists of a series of logical steps and these steps can be aggregated into four phases. Which of the following is not included in the phases of the strategic marketing planning?
A.	Defining marketing strategy
B.	Setting the right mission and corporate goals
C.	Reviewing the current situations
D.	Formulating Strategy
Answer» B. Setting the right mission and corporate goals

The Strategic Marketing Planning process consists of a series of logical steps and these steps can be aggregated into four phases. Which of the following is not included in the phases of the strategic marketing planning?

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