MCQOPTIONS
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MCQOPTIONS
This section includes 255 Mcqs, each offering curated multiple-choice questions to sharpen your Life Sciences knowledge and support exam preparation. Choose a topic below to get started.
| 1. |
What is the name of the popular software used fro creating 2D animation for use in webpages? |
| A. | flash |
| B. | premier |
| C. | page maker |
| D. | photoshop |
| Answer» B. premier | |
| 2. |
When text is highlighted to create a hyperlink, the Insert Hyperlink dialog box is used to------------- |
| A. | choose the particular location of the slide, file, or web site for the link |
| B. | create action buttons |
| C. | number links |
| D. | rearrange the link order |
| Answer» C. number links | |
| 3. |
A broadcast commercial aired between two programs instead of in the middle of oneprogram. |
| A. | bumber |
| B. | break position |
| C. | teasers |
| D. | promos |
| Answer» B. break position | |
| 4. |
A long (more than two minutes) commercial providing extensive product/servicedescription and sales information. |
| A. | infomercial |
| B. | promotion |
| C. | piggyback |
| D. | heavy-up |
| Answer» B. promotion | |
| 5. |
Programme genre where the unscripted behavior of ordinary people are the focus of interestis known as ------------------------------ |
| A. | actuality footage |
| B. | reality television |
| C. | naturalism |
| D. | real tv |
| Answer» C. naturalism | |
| 6. |
CinematographyAct was passed in the year-------------------. |
| A. | 1947 |
| B. | 1950 |
| C. | 1952 |
| D. | 1957 |
| Answer» D. 1957 | |
| 7. |
Commercials |
| A. | trade and commerce |
| B. | advertisement |
| C. | anchoring |
| D. | finance programmers |
| Answer» C. anchoring | |
| 8. |
CG. |
| A. | character generator. |
| B. | control ground |
| C. | condenser generator |
| D. | chroma generator |
| Answer» B. control ground | |
| 9. |
Live recording |
| A. | location sound |
| B. | back ground sound |
| C. | mixing |
| D. | none of the above |
| Answer» B. back ground sound | |
| 10. |
Production planning |
| A. | pre production |
| B. | post production |
| C. | editing |
| D. | dissemination |
| Answer» B. post production | |
| 11. |
Properties in production |
| A. | location |
| B. | materials |
| C. | real estate |
| D. | none of the above |
| Answer» C. real estate | |
| 12. |
Fiction |
| A. | documentary |
| B. | imaginary events |
| C. | a news report |
| D. | none of the above |
| Answer» C. a news report | |
| 13. |
Documentary |
| A. | story narration |
| B. | factual report on a subject |
| C. | serial story |
| D. | none of the above |
| Answer» C. serial story | |
| 14. |
Program genres where the unscripted behaviors of ordinary people are the focus ofinterest is known as ---------------------- |
| A. | realism |
| B. | actuality footage |
| C. | naturalism |
| D. | reality tv |
| Answer» C. naturalism | |
| 15. |
A signal to an anchor or presenter to start talking or begin his action is termedas………. |
| A. | cue |
| B. | call |
| C. | order |
| D. | none of the above |
| Answer» B. call | |
| 16. |
The High Definition Television initiative came in the 1980’s. The aspect ratio for HDTV is : |
| A. | 4:3 |
| B. | 3:2 |
| C. | 16:9 |
| D. | 9:4 |
| Answer» E. | |
| 17. |
Multimedia represents the convergence of text, pictures, video and -------- into asingle form. |
| A. | news |
| B. | sound |
| C. | songs |
| D. | all of the above |
| Answer» C. songs | |
| 18. |
UNI for Univarta and PTI for |
| A. | pti- hindi |
| B. | varta |
| C. | pti varta |
| D. | bhasha |
| Answer» E. | |
| 19. |
The nodal agency of the Government to disseminate the information to the printmedia in Government policies: |
| A. | pib |
| B. | door darshan |
| C. | akash vani |
| D. | films division |
| Answer» B. door darshan | |
| 20. |
A piece of news obtained and published by one newspaper before its competitors isknown as |
| A. | exclusive |
| B. | runner |
| C. | scoop |
| D. | expose |
| Answer» B. runner | |
| 21. |
. The oldest established news agency in the world: |
| A. | reuters |
| B. | afp |
| C. | upi |
| D. | ap |
| Answer» C. upi | |
| 22. |
is copy and pictures running over two pages in the middle of the newspaper. |
| A. | news peg |
| B. | centre spread |
| C. | bleed |
| D. | middle |
| Answer» C. bleed | |
| 23. |
Crystallizing public opinions was authored by |
| A. | black sam |
| B. | edward l. bernay |
| C. | berlo |
| D. | aristotle |
| Answer» C. berlo | |
| 24. |
Find the odd man |
| A. | the hindu |
| B. | times of india |
| C. | indian express |
| D. | business line |
| Answer» E. | |
| 25. |
Who among the following is a journalist? |
| A. | kabil sibil |
| B. | p.sainath |
| C. | kiran bedi |
| D. | girish karnad |
| Answer» C. kiran bedi | |
| 26. |
The Right to Information Act was enacted in |
| A. | 2004 |
| B. | 2003 |
| C. | 2006 |
| D. | 2005 |
| Answer» E. | |
| 27. |
Is not a factor in editing process? |
| A. | checking |
| B. | cutting |
| C. | conflict |
| D. | changing |
| Answer» D. changing | |
| 28. |
. Hard news is : |
| A. | cultural news |
| B. | daily public news |
| C. | background information |
| D. | box |
| Answer» C. background information | |
| 29. |
‘XXX’ in a news copy denotes: |
| A. | end of the story |
| B. | end of thirty words |
| C. | story written by three people |
| D. | story approved by three editors |
| Answer» B. end of thirty words | |
| 30. |
Small advertisements classified according to subject area and carrying noillustrations are known as |
| A. | small ads |
| B. | news library |
| C. | back volume stock. |
| D. | classified |
| Answer» E. | |
| 31. |
Is the latest time at which a story can be accepted |
| A. | dateline |
| B. | deadline |
| C. | press time |
| D. | print time |
| Answer» C. press time | |
| 32. |
Who is the founder editor of the Mathrubhumi daily? |
| A. | k p kesav menon |
| B. | m p veerendra kumar |
| C. | m p sreyams kumar |
| D. | none of the above |
| Answer» B. m p veerendra kumar | |
| 33. |
Who among the following was the editor of Illustrated Weekly? |
| A. | m j akbar |
| B. | kuldeep nayar |
| C. | kushwant sing |
| D. | none of the abov |
| Answer» D. none of the abov | |
| 34. |
Who launched Al Ameen newspaper? |
| A. | muhammed abdul rahman |
| B. | vakkom moulavi |
| C. | abul kalam azad |
| D. | hamid ansari |
| Answer» B. vakkom moulavi | |
| 35. |
Caravan is a |
| A. | magazine |
| B. | newspaper |
| C. | fm radio |
| D. | television channel |
| Answer» B. newspaper | |
| 36. |
Tim Berners Lee invented ..... |
| A. | |
| B. | vlog |
| C. | youtube |
| D. | html |
| Answer» E. | |
| 37. |
Sub editor in a newspaper is called |
| A. | nib |
| B. | cub |
| C. | blue pencile |
| D. | none of the above |
| Answer» C. blue pencile | |
| 38. |
Chrome is a |
| A. | browser |
| B. | search engine |
| C. | robot |
| D. | domain |
| Answer» B. search engine | |
| 39. |
Which of the following is the gateway to a website? |
| A. | xml |
| B. | site map |
| C. | homepage |
| D. | html |
| Answer» D. html | |
| 40. |
Copyright is for |
| A. | a kind of newspaper ownership |
| B. | perfect copying |
| C. | claim of a copywriter |
| D. | a kind of intellectual property |
| Answer» E. | |
| 41. |
The price paid by an online advertiser to the publisher for a single click on the ad iscalled |
| A. | cost per click |
| B. | click through rate |
| C. | gross rating point |
| D. | impression |
| Answer» B. click through rate | |
| 42. |
The book Public Opinion is written by |
| A. | ivy lee |
| B. | walter lippmann |
| C. | sigmund freud |
| D. | edward bernays |
| Answer» C. sigmund freud | |
| 43. |
‘Just do it’ is a slogan of |
| A. | adidas |
| B. | puma |
| C. | reebok |
| D. | nike |
| Answer» E. | |
| 44. |
Piyush Pandey is associated with_________ |
| A. | ddb mudra |
| B. | grey india |
| C. | ogilvy |
| D. | amul |
| Answer» D. amul | |
| 45. |
Google ads launched as AdWords in |
| A. | 2010 |
| B. | 2014 |
| C. | 2000 |
| D. | 2015 |
| Answer» D. 2015 | |
| 46. |
Advertising content in a form of news article or an editorial content is called |
| A. | brochure |
| B. | advertorial |
| C. | flyer |
| D. | body copy |
| Answer» C. flyer | |
| 47. |
Advertising puffery is |
| A. | cigarette advertisements |
| B. | print advertisement without any text |
| C. | exaggerated claims in the ad |
| D. | an advertising agency |
| Answer» D. an advertising agency | |
| 48. |
A new window with full of adsappearing in front of website is called |
| A. | banner ad |
| B. | flash ad |
| C. | floating ad |
| D. | pop-up ad |
| Answer» E. | |
| 49. |
Consistent attempt to influence decisions and policies of government is called |
| A. | protesting |
| B. | lobbying |
| C. | propaganda |
| D. | marketing |
| Answer» C. propaganda | |
| 50. |
Which of the following is not an element of print ad-copy? |
| A. | company logo |
| B. | body copy |
| C. | picture |
| D. | byline |
| Answer» E. | |