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This section includes 2331 Mcqs, each offering curated multiple-choice questions to sharpen your UGC-NET knowledge and support exam preparation. Choose a topic below to get started.
| 301. |
What are the objectives of personal selling? |
| A. | Distinguish the various phase of selling process. |
| B. | Close a sale |
| C. | Know how to deal with buyer |
| D. | All of these |
| Answer» E. | |
| 302. |
Which of the following elements is NOT used for determining the size of a sales force inthe workload method? |
| A. | Number of salespeople. |
| B. | Number of customers. |
| C. | Length of an average call. |
| D. | Number of years in sales experience |
| Answer» E. | |
| 303. |
______ is business sell lists of prospects. |
| A. | Cold canvassing |
| B. | Company sources |
| C. | External referral agencies |
| D. | Published directories |
| Answer» D. Published directories | |
| 304. |
Which of the following is NOT one of the major factors affecting how compensation isstructured for a sales force? |
| A. | wage level in relation to salespeople in other organizations in the industry |
| B. | salesperson's individual wage |
| C. | wage structure for the sales force |
| D. | number of new customers in each sales territory |
| Answer» E. | |
| 305. |
Which type of e-commerce focuses on consumers dealing with each others? ( |
| A. | B2B |
| B. | B2C |
| C. | C2B |
| D. | C2C |
| Answer» E. | |
| 306. |
………………..are maintained by accounting department sales organization. These recordsare made of salesmen’s reports. |
| A. | Sales records |
| B. | Sales reports |
| C. | Sales analysis |
| D. | None of the above |
| Answer» B. Sales reports | |
| 307. |
One of the objective of sales organization is …………. |
| A. | To build team work |
| B. | To maintain co-relation |
| C. | To increase managerial efficiency |
| D. | None of the above |
| Answer» D. None of the above | |
| 308. |
Which of the following are the way of approach? |
| A. | Phone |
| B. | |
| C. | In person |
| D. | All of the above |
| Answer» E. | |
| 309. |
………….of the following are the steps of traditional selling strategy? |
| A. | Prospective |
| B. | Qualifying |
| C. | Approach |
| D. | All of the above. |
| Answer» E. | |
| 310. |
What is the purpose of alliances created by travel companies? |
| A. | Reduce purchasing cost |
| B. | Increase sales |
| C. | both a and b |
| D. | None of a and b |
| Answer» D. None of a and b | |
| 311. |
The selling concept by which sellers and buyers come in direct contact is |
| A. | Sales promotion |
| B. | Personal selling |
| C. | Public relation |
| D. | Promotion mix |
| Answer» C. Public relation | |
| 312. |
Which of the following provides the backbone of marketing? |
| A. | Sales forecasting |
| B. | Profit forecasting |
| C. | Market targeting |
| D. | Market segmentation |
| Answer» B. Profit forecasting | |
| 313. |
According to ………………sales management includes recruitment, selection, training, motivation, supervision on the urork, and evaluation of performance of sales force. |
| A. | Rachman & Romane |
| B. | B.R.Canfield |
| C. | Hampton & Zubin |
| D. | American marketing Association |
| Answer» B. B.R.Canfield | |
| 314. |
The organization is headed by the managing director who has reporting to him linemanagers called ……………. |
| A. | Reginal Manager |
| B. | Deputy Manager |
| C. | Head of the department |
| D. | None of the above |
| Answer» B. Deputy Manager | |
| 315. |
In an organization ………………..is also very useful when technically complex products are inthe process to sell. |
| A. | Individual selling approach |
| B. | Group selling approach |
| C. | Team based selling approach |
| D. | None of the above |
| Answer» D. None of the above | |
| 316. |
________ facilitate sales to established accounts, they do not actually sell, per se, butrather leave the selling to the key account personnel or the consultative sales personnel. |
| A. | Sales support |
| B. | Key account seller |
| C. | Delivery seller |
| D. | New business seller |
| Answer» D. New business seller | |
| 317. |
What P stands for? |
| A. | response or the internal response tendency, that is, the act of Purchasing a brand or patronizing a supplier |
| B. | predisposition or the inward response tendency, that is, force of habit |
| C. | present drive level |
| D. | “incentive potential,” that is, the value of the product or its potential Satisfaction to the buyer |
| Answer» C. present drive level | |
| 318. |
Sales management is discipline of …………….benefits a company and its customers receivefrom the efforts of its sales force. |
| A. | Minimizing |
| B. | Maximizing |
| C. | Controlling |
| D. | None of the above |
| Answer» C. Controlling | |
| 319. |
Which of the following is NOT an example of behavioral measures used to evaluatesalespeople? |
| A. | assessment of salesperson's attitude and attention to customers |
| B. | product knowledge and selling and communication skills |
| C. | appearance and professional demeanor |
| D. | accounts generated and profit achieved |
| Answer» E. | |
| 320. |
What is the next step after “Need and Problem identification” in personal selling process? |
| A. | The opening |
| B. | Presentation and demonstration |
| C. | Dealing with objectives |
| D. | Negotiation |
| Answer» C. Dealing with objectives | |
| 321. |
A sale forces organization that assigns each salesperson to a geographical territory in which that salespersons have to sell the company's full line is |
| A. | Product sales force |
| B. | Customer sales force |
| C. | Complex structure |
| D. | Territorial sales force |
| Answer» E. | |
| 322. |
A distribution channel moves goods and services from producers to consumers. It overcomes the major time, place, and ………….gaps that separate goods and services from those who would use them. |
| A. | possession |
| B. | profit |
| C. | image |
| D. | psychological |
| Answer» B. profit | |
| 323. |
Makers of televisions, cameras, tires, furniture, and major appliances normally use whichof the following distribution channel forms? |
| A. | direct marketing channel |
| B. | indirect marketing channel |
| C. | horizontal channel |
| D. | synthetic channel |
| Answer» C. horizontal channel | |
| 324. |
Transporting and storing goods is part of which of the following marketing channelfunctions? |
| A. | negotiation |
| B. | physical distribution |
| C. | contact |
| D. | matching |
| Answer» C. contact | |
| 325. |
While developing ________________________ salesperson must know about thecharacteristics desired of the salespeople by buyers. |
| A. | Presentation skills |
| B. | Selling skills |
| C. | Personal selling skills |
| D. | Marketing skills |
| Answer» D. Marketing skills | |
| 326. |
Purchase process if differentiated by a mental sequence of events that goes on inprospects mind is |
| A. | AIDA |
| B. | Buying formula theory |
| C. | Selling theory |
| D. | Marketing theory |
| Answer» C. Selling theory | |
| 327. |
Use of positive approach, seek out hidden objections, ask the buyer for clarifications andobjections is ______________ |
| A. | Approach |
| B. | Pre-approach |
| C. | Handling objections |
| D. | Prospecting and qualifying |
| Answer» D. Prospecting and qualifying | |
| 328. |
_________________ is product reliability, after-sales service and delivery supported by penalty clauses so that the buyer can claim the cost if something go wrong during the given period by the salesperson. |
| A. | Demonstration |
| B. | Guarantees |
| C. | Trail orders |
| D. | Reference selling |
| Answer» C. Trail orders | |
| 329. |
The amin objective of sales management are ……………… |
| A. | Decrease in profits and continuous growth |
| B. | Increase in profits and stagnant growth |
| C. | Increase in profits and continuous growth |
| D. | Decrease in profits and stagnant growth |
| Answer» D. Decrease in profits and stagnant growth | |
| 330. |
Which among the following is not any stage of personal selling process? |
| A. | The opening |
| B. | Need and problem identification |
| C. | Selling the product |
| D. | Negotiation |
| Answer» D. Negotiation | |
| 331. |
…………….is set for an individual salesperson, geographical areas, product lines ordistributive outlet or for any one or more of these on combination. |
| A. | Past sales |
| B. | Sales volumes quotas |
| C. | None of the above |
| D. | Total market estimates |
| Answer» C. None of the above | |
| 332. |
Benchmark' means |
| A. | Sales performance measurement |
| B. | Marks given to salesperson |
| C. | Appraisal |
| D. | Standard values for comparison |
| Answer» E. | |
| 333. |
Which is a level that is found amongst sales managers? |
| A. | Coordinator |
| B. | CEO |
| C. | District Manager |
| D. | Regional President |
| Answer» D. Regional President | |
| 334. |
………………….organization is extensively used in similar firms are those dealing in a narrowproduct line, or selling in a limited geographic area. |
| A. | Line organization |
| B. | Sales department |
| C. | Management |
| D. | Joint venture companies |
| Answer» B. Sales department | |
| 335. |
___________________ reduces risk because they prove the benefits of the product. |
| A. | Demonstration |
| B. | Guarantees |
| C. | Trail orders |
| D. | Reference selling |
| Answer» B. Guarantees | |
| 336. |
One of the long term objectives of forecasting is to provide………… |
| A. | Long term production |
| B. | Plant capacity |
| C. | Labour |
| D. | Short term production |
| Answer» D. Short term production | |
| 337. |
________ is realizing upon making the call that the information needs to be reassessed. |
| A. | Needs assessment |
| B. | Sales pipeline |
| C. | Adaptive selling |
| D. | Pre-approach |
| Answer» D. Pre-approach | |
| 338. |
________ is with there is a buying center,team selling and the use of total qualitymanagement. |
| A. | Integration of marketing |
| B. | Integrating of production and sales |
| C. | Significant teamwork |
| D. | Customers and the planning process |
| Answer» D. Customers and the planning process | |
| 339. |
What is the final step of traditional selling strategy? |
| A. | Following-up |
| B. | Closing the sales |
| C. | Approach |
| D. | Pre approach. |
| Answer» B. Closing the sales | |
| 340. |
Company XYZ is a manufacture of motors and pumps employs regional salesperson to sellits product to wholesaler and cities is an example of |
| A. | Public relation |
| B. | Personal selling |
| C. | Promotion mix |
| D. | Trade promotion |
| Answer» C. Promotion mix | |
| 341. |
The … …………….organization is the basic form of sales organization. |
| A. | Line sales |
| B. | Credit sales |
| C. | Credit purchase |
| D. | Co-operative societies |
| Answer» B. Credit sales | |
| 342. |
Asking referrals from the customers, reward proper scouting, identifying good leads frombad ones is _______________ step of personal marketing. |
| A. | Approach |
| B. | Handling objections |
| C. | Pre-approach |
| D. | Prospecting and qualifying |
| Answer» E. | |
| 343. |
The type of forecasting is selected on the basis of |
| A. | Degree of accuracy |
| B. | Availability of data |
| C. | Time horizon |
| D. | All of the above |
| Answer» E. | |
| 344. |
Which among the following is a type of cue in “Behavioral Theory Equation” in personalselling? |
| A. | No triggering cues |
| B. | Triggering cues |
| C. | Information cues |
| D. | All of these |
| Answer» E. | |
| 345. |
Sales department helps the organization in increasing ………………… |
| A. | Raw material Purchase |
| B. | Decision making |
| C. | Credit sales |
| D. | Sales Volume |
| Answer» E. | |
| 346. |
Sales management achieves personal selling objectives through …………… |
| A. | Personal Selling Strategy |
| B. | Interpersonal selling strategy |
| C. | Selling strategy |
| D. | None of the above |
| Answer» B. Interpersonal selling strategy | |
| 347. |
………….is the fundamental guiding principle of sales management. |
| A. | Customer delight |
| B. | Customer orientation |
| C. | Client satisfacation |
| D. | None of the above |
| Answer» B. Customer orientation | |
| 348. |
Macro forecasting is concerned with forecasting markets in |
| A. | Fragmentation |
| B. | Segmentation |
| C. | Totality |
| D. | Partiality |
| Answer» D. Partiality | |
| 349. |
What is the next step after “closing the sale” in personal selling process? |
| A. | The opening |
| B. | Need and problem identification |
| C. | Closing the sale |
| D. | Follow up |
| Answer» E. | |
| 350. |
A…………is a systematic and comprehensive appraisal of the total selling operation. It appraises integration of the individual inputs to the personal selling efforts and identifies and evaluates assumption underlying the sales operation. |
| A. | Organization report |
| B. | Sales Audit |
| C. | Organization forecast |
| D. | Sales report |
| Answer» C. Organization forecast | |