........occurs when a marketer is excessively pre-occupied with produc – McqOptions

MCQOPTIONS

1.	........occurs when a marketer is excessively pre-occupied with product development, manufacturing or selling and ignores customer needs, wants and interests.
A.	Customisation
B.	Target marketing
C.	Marketing myopia
D.	None of the above
Answer» D. None of the above

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