1.

Match the following List I (Concepts) List II (Meanings) A. Marketing 1. State of felt deprivation of some basic satisfaction in a person B. Needs 2. The systematic gathering, recording and analysing of marketing data C. Marketing research 3. All or a particular combination of activities a firm uses in marketing its products D. Marketing mix 4. The performance of business activities that direct the flow of goods and services from producer to consumes Codes

A. A\[\to \]4, B\[\to \]3, C\[\to \]2, D\[\to \]1
B. A\[\to \]2, B\[\to \]3, C\[\to \]4, D\[\to \]1
C. A\[\to \]3, B\[\to \]2, C\[\to \]4, D\[\to \]1
D. A\[\to \]4, B\[\to \]1, C\[\to \]2, D\[\to \]3
Answer» E.


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