MCQOPTIONS
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| 1. |
Match the following List I (Classifications of Products) List II (Explanations) A. Consumer product 1. Products which are designed for use by ultimate consumers or households. B. Durable product 2. Product which a consumer usually purchase frequently immediately and with minimum effort. C. Convenience product 3. Products with unique characteristics and/or brand identification for which a significant group of buyers are habitually willing to make a special purchasing effect D. Speciality product 4. Products which normally survive many use Codes |
| A. | A\[\to \]1, B\[\to \]2, C\[\to \]3, D\[\to \]4 |
| B. | A\[\to \]1, B\[\to \]4, C\[\to \]2, D\[\to \]3 |
| C. | A\[\to \]2, B\[\to \]1, C\[\to \]3, D\[\to \]4 |
| D. | A\[\to \]4, B\[\to \]3, C\[\to \]2, D\[\to \]1 |
| Answer» C. A\[\to \]2, B\[\to \]1, C\[\to \]3, D\[\to \]4 | |