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This section includes 10 Mcqs, each offering curated multiple-choice questions to sharpen your Technical MCQs knowledge and support exam preparation. Choose a topic below to get started.
| 1. |
How can a company convert posts on Twitter to sales? |
| A. | Write demanding points about the competition |
| B. | Write posts about personal information of the CEO |
| C. | Creating posts which drive followers to their site |
| D. | Marketing advertisements which are not serious |
| E. | |
| Answer» D. Marketing advertisements which are not serious | |
| 2. |
What is one measure a company can use to validate the usefulness of its video posts on YouTube? |
| A. | The number of followers |
| B. | The number of videos the company has up |
| C. | The amount of views of the video |
| D. | The sales volume of the company |
| Answer» D. The sales volume of the company | |
| 3. |
What is meant by "Marketing Creative"? |
| A. | The employees in the marketing department |
| B. | The methods used to distribute marketing material |
| C. | The branding image of the company |
| D. | The content for marketing and its creative aspect |
| Answer» E. | |
| 4. |
What is another term for "social media"? |
| A. | Advertising Socialization |
| B. | Consumer Generated Media |
| C. | Media Optimization |
| D. | Consumer Media Advertising |
| Answer» C. Media Optimization | |
| 5. |
What traditional marketing technique is YouTube closest to? |
| A. | Print advertising |
| B. | Radio advertising |
| C. | Mail Advertising |
| D. | Television advertising |
| Answer» E. | |
| 6. |
How does a blog directly impact sales of a company? |
| A. | It is typically used as the way to disperse company coupons |
| B. | It can be used to talk negatively about the competition |
| C. | It tells customers what products to buy |
| D. | Typically a blog does not directly create sales |
| Answer» B. It can be used to talk negatively about the competition | |
| 7. |
How is site traffic useful in evaluating marketing? |
| A. | Overall site traffic can be followed and a general idea of marketing's impact on it can be determined |
| B. | There is no correlation site traffic and marketing |
| C. | Ads can send receivers to a specific landing page, which can be tracked |
| D. | Product sales from the company website can be attributed directly to the marketing campaign |
| Answer» D. Product sales from the company website can be attributed directly to the marketing campaign | |
| 8. |
How can a company use the same material for both traditional and social network marketing? |
| A. | Posting a luring comment on Twitter to the company site |
| B. | Selling ad space on the company website |
| C. | Utilizing a television ad campaign online as well on their site and sites such as YouTube |
| D. | Creating a magazine print ad with the company website |
| Answer» D. Creating a magazine print ad with the company website | |
| 9. |
Why is it important to post to a blog regularly? |
| A. | It reduces the cost per blog post |
| B. | It gives the social media marketing specialist something to do |
| C. | It allows more chances for the company to put down the competition |
| D. | Keep readers engaged and also gives search engines content to index |
| Answer» E. | |
| 10. |
What feature does LinkedIn offer for pay accounts? |
| A. | Ability to post pictures |
| B. | Increased abilities to connect directly and send messages to people |
| C. | Ability to post in Groups and create a Group |
| D. | Ability to block users |
| Answer» C. Ability to post in Groups and create a Group | |