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This section includes 116 Mcqs, each offering curated multiple-choice questions to sharpen your Civil Engineering knowledge and support exam preparation. Choose a topic below to get started.
| 51. |
The kind of shoppers that care most about performance of product and variety company offers are classified as |
| A. | service⁄quality shoppers |
| B. | price⁄value customers |
| C. | affinity customers |
| D. | interactive customers |
| Answer» B. price⁄value customers | |
| 52. |
The types of conflict that can occur in marketing channels of a product does not include |
| A. | vertical channel conflict |
| B. | horizontal channel conflict |
| C. | sealed channel conflict |
| D. | multi-channel conflict |
| Answer» D. multi-channel conflict | |
| 53. |
The marketing channel strategy that is used for products with high brand loyalty and products have perceivable differences is classified as |
| A. | pull strategy |
| B. | bundle strategy |
| C. | shallow strategy |
| D. | push strategy |
| Answer» B. bundle strategy | |
| 54. |
The situation arises when actions of one channel member prevents another channel member to achieve its objectives is classified as |
| A. | channel trade release |
| B. | channel distributive rights |
| C. | channel ordination |
| D. | channel conflict |
| Answer» E. | |
| 55. |
The intensive distribution strategy works well for products such as |
| A. | designer apparels |
| B. | heavy machinery |
| C. | real estate |
| D. | soft drinks and snacks |
| Answer» E. | |
| 56. |
The conflict that can occur between two channels operating at same level is classified as |
| A. | vertical channel conflict |
| B. | horizontal channel conflict |
| C. | sealed channel conflict |
| D. | multi-channel conflict |
| Answer» C. sealed channel conflict | |
| 57. |
A firm that purpose to connect sellers and buyers of foreign currency-denominated bank deposits is entitled |
| A. | a wholesaler |
| B. | a broker |
| C. | a bank |
| D. | an investor |
| Answer» C. a bank | |
| 58. |
In marketing channels, the intermediaries whose function is to negotiate on the behalf of buyer but do not take title of goods are classified as |
| A. | facilitators |
| B. | terminators |
| C. | merchants |
| D. | agents |
| Answer» E. | |
| 59. |
The planning system which manages human resources, manufacturing, raw material purchasing and cash flow in the form of network is classified as |
| A. | functional resource planning |
| B. | predatory resource planning |
| C. | enterprise resource planning |
| D. | hybrid resource planning |
| Answer» D. hybrid resource planning | |
| 60. |
The policy which allows producers to make a list of price with stated discounts that are seen equitable for all intermediaries is classified as |
| A. | selective policy |
| B. | price policy |
| C. | trade policy |
| D. | distributive policy |
| Answer» C. trade policy | |
| 61. |
Foreign bonds issued in Japan are known |
| A. | bulldog bonds |
| B. | dragon bonds |
| C. | Yankee bonds |
| D. | samurai bonds |
| Answer» E. | |
| 62. |
The situation which arises when all channel members are called to work together to achieve goal of any one channel is classified as |
| A. | channel coordination |
| B. | channel conflict |
| C. | channel trade release |
| D. | channel distributive rights |
| Answer» B. channel conflict | |
| 63. |
The nations that have major economic expansion attract |
| A. | imports |
| B. | direct foreign investment |
| C. | exports |
| D. | privatization |
| Answer» C. exports | |
| 64. |
In marketing channels, the channel level of company selling its products through retailers, wholesalers, sales agents and brokers is classified as |
| A. | two-level channel |
| B. | three-level channel |
| C. | one-level channel |
| D. | zero-level channel |
| Answer» C. one-level channel | |
| 65. |
In marketing channels, the intermediaries whose function is to assist distribution process without negotiating and taking title of goods are classified as |
| A. | merchants |
| B. | agents |
| C. | facilitators |
| D. | terminators |
| Answer» D. terminators | |
| 66. |
The General Agreement on Tariffs and Trade (GATT) |
| A. | is an accord reached between 100 countries in 1980 |
| B. | reduced some tariffs by 80 percent on average |
| C. | removed some tariffs over a five- to ten-year period |
| D. | made more progress on reducing tariffs in service industries than in manufacturing industries |
| Answer» D. made more progress on reducing tariffs in service industries than in manufacturing industries | |
| 67. |
The service outputs produced by the customers are |
| A. | lot size |
| B. | spatial convenience |
| C. | waiting and delivery time |
| D. | all of above |
| Answer» E. | |
| 68. |
The small scale wholesalers that sell products to retailers operating on small scale is classified as |
| A. | jobbers |
| B. | shoppers |
| C. | market stoppers |
| D. | brokers |
| Answer» B. shoppers | |
| 69. |
Interest and dividend proceeds received by investors on foreign investment is |
| A. | transfer payment |
| B. | factor income |
| C. | merchandise payment |
| D. | service payment |
| Answer» C. merchandise payment | |
| 70. |
The marketing channel strategy that is used for products with low brand loyalty and product is an impulse item is classified as |
| A. | bundle strategy |
| B. | shallow strategy |
| C. | push strategy |
| D. | pull strategy |
| Answer» D. pull strategy | |
| 71. |
If your local currency is in variable form and foreign currency is in fixed form the quotation will be: |
| A. | indirect |
| B. | direct |
| C. | local form |
| D. | foreign form |
| Answer» C. local form | |
| 72. |
More instability in currency is called as |
| A. | country risk |
| B. | financial risk |
| C. | currency risk |
| D. | liquidity risk |
| Answer» D. liquidity risk | |
| 73. |
On an accounting report of cash flows an "increase (decrease) in cash and cash equivalents" shows |
| A. | a cash flow from operating activities |
| B. | a cash flow from investing activities. |
| C. | a cash flow from financing activities. |
| D. | none of the above. |
| Answer» E. | |
| 74. |
All the stated terms and conditions for which the producers will enfranchise all the other distributors are classified as |
| A. | conditions of sale |
| B. | territorial rights of distributors |
| C. | territorial rights of producers |
| D. | intensive policy |
| Answer» C. territorial rights of producers | |
| 75. |
The marketing channel conflict that arise when producer of the product establish two or more channels to sell its products to same market is classified as |
| A. | vertical channel conflict |
| B. | horizontal channel conflict |
| C. | sealed channel conflict |
| D. | multi-channel conflict |
| Answer» E. | |
| 76. |
In marketing channels, the channel level of company selling its products through retailers and wholesalers is classified as |
| A. | one-level channel |
| B. | zero-level channel |
| C. | three-level channel |
| D. | two-level channel |
| Answer» E. | |
| 77. |
The channel system of company selling its products directly to its customers is classified as |
| A. | direct marketing channel |
| B. | indirect marketing channel |
| C. | descriptive channels |
| D. | functional channels |
| Answer» B. indirect marketing channel | |
| 78. |
Transactions that represent inflows of funds produce |
| A. | credit Balance |
| B. | liability |
| C. | debit Balance |
| D. | none of all of these |
| Answer» B. liability | |
| 79. |
The strategy based on the intermediaries involved in marketing channels does not include |
| A. | exclusive distribution |
| B. | descriptive distribution |
| C. | intensive distribution |
| D. | selective distribution |
| Answer» C. intensive distribution | |
| 80. |
Considering marketing channels, the examples of facilitators are |
| A. | sales agents |
| B. | wholesalers |
| C. | independent warehouses |
| D. | retailers |
| Answer» D. retailers | |
| 81. |
Bank for International Settlements Start working in |
| A. | 1930 |
| B. | 1933 |
| C. | 1932 |
| D. | 1937 |
| Answer» B. 1933 | |
| 82. |
The telemarketing, door-to-door sales, Internet selling and selling through mail orders are classified as types of |
| A. | one-level channel |
| B. | zero-level channel |
| C. | two-level channel |
| D. | three-level channel |
| Answer» C. two-level channel | |
| 83. |
The functions of marketing channels such as payment for bought goods and ordering of goods creates flow of activity in |
| A. | forward direction |
| B. | backward direction |
| C. | leftward direction |
| D. | rightward direction |
| Answer» C. leftward direction | |
| 84. |
Not a profit-maximizing business is: |
| A. | International Monetary fund |
| B. | International Bank for Reconstruction and Development |
| C. | International financial corporation |
| D. | World trade organization |
| Answer» C. International financial corporation | |
| 85. |
The global bond market consists of all bonds sold by issued companies, governments, or other firms |
| A. | within their own countries |
| B. | outside their own countries |
| C. | to London banks |
| D. | to developing nations only |
| Answer» C. to London banks | |
| 86. |
Ask quote is for |
| A. | seller |
| B. | buyer |
| C. | hedger |
| D. | speculator |
| Answer» B. buyer | |
| 87. |
The situation when companies uses two or more different channels is classified as |
| A. | facilitator marketing |
| B. | interchanging marketing |
| C. | integrated marketing |
| D. | multichannel marketing |
| Answer» E. | |
| 88. |
The ways in which channel alternatives differ from each other are |
| A. | number of intermediaries |
| B. | types of intermediaries |
| C. | responsibilities of channel members |
| D. | all of above |
| Answer» E. | |
| 89. |
The marketing channel strategy in which manufacturer uses different means of communication such as advertising to persuade customers is classified as |
| A. | push strategy |
| B. | pull strategy |
| C. | bundle strategy |
| D. | shallow strategy |
| Answer» C. bundle strategy | |
| 90. |
The example of vertical channel conflict between intermediary channels is |
| A. | conflict between wholesaler and retailer |
| B. | conflict between two retailers |
| C. | conflict between two suppliers |
| D. | conflict between more than two sales agents |
| Answer» B. conflict between two retailers | |
| 91. |
Not aim of the international capital market is |
| A. | preserving hard currencies to finance trade deficits |
| B. | reducing the cost of money to borrowers |
| C. | reducing investor risk |
| D. | expanding the money supply for borrowers |
| Answer» B. reducing the cost of money to borrowers | |
| 92. |
Not a currency but basically a component of account of |
| A. | compensatory financing facility |
| B. | special drawing rights |
| C. | multilateral investment guarantee agency |
| D. | structural adjustment loan |
| Answer» C. multilateral investment guarantee agency | |
| 93. |
Gifts and reliefs are |
| A. | merchandise payments |
| B. | service payments |
| C. | factor income |
| D. | transfer payments |
| Answer» E. | |
| 94. |
The exchange rate entail delivery of the trade currency within two business days know as |
| A. | forward rate |
| B. | future rate |
| C. | spot rate |
| D. | bid rate |
| Answer» D. bid rate | |
| 95. |
Governments enforce currency limitations to |
| A. | protect a currency from speculators |
| B. | keep resident individuals and businesses from investing in other nations |
| C. | preserve hard currencies to finance trade deficits or repay debts |
| D. | all of the above |
| Answer» E. | |
| 96. |
The IMF is firm of |
| A. | 190 members countries |
| B. | 182 members countries |
| C. | 186 member countries |
| D. | 183 member countries |
| Answer» E. | |
| 97. |
The conditions of sales, price policies and territorial rights are all considered as elements of |
| A. | trade-relations mix |
| B. | spatial-relations mix |
| C. | jobbers-relations mix |
| D. | shoppers-relations mix |
| Answer» B. spatial-relations mix | |
| 98. |
The network of company's suppliers, immediate customers of suppliers, end users and suppliers of suppliers is classified as |
| A. | hybrid network |
| B. | value network |
| C. | functional network |
| D. | predatory network |
| Answer» C. functional network | |
| 99. |
In 1944 international accord is recognized as |
| A. | Breton Wood Agreement |
| B. | Exchange Agreement |
| C. | International Trade |
| D. | Fisher Effect |
| Answer» B. Exchange Agreement | |
| 100. |
Holding an inventory have |
| A. | buying cost |
| B. | selling cost |
| C. | opportunity cost |
| D. | exchange rate risk |
| Answer» D. exchange rate risk | |