MCQOPTIONS
Saved Bookmarks
MCQOPTIONS
This section includes 10 Mcqs, each offering curated multiple-choice questions to sharpen your Technical MCQs knowledge and support exam preparation. Choose a topic below to get started.
| 1. |
In 2011 alone, Google ran roughly ______ A/B tests. |
| A. | 5000 |
| B. | 6000 |
| C. | 7000 |
| D. | 8000 |
| E. | |
| Answer» D. 8000 | |
| 2. |
What does HiPPO stand for? |
| A. | Highest Pay Per Optimization |
| B. | Highest Investment Per Platform |
| C. | Higher Increased Payout Per Optimization |
| D. | Highest Paid Person's Opinion |
| Answer» E. | |
| 3. |
For every $92 spent acquiring customers, How much money is spent converting them? |
| A. | 1 |
| B. | 2 |
| C. | 15 |
| D. | 55 |
| Answer» B. 2 | |
| 4. |
When does conversion rate optimization give diminishing returns? |
| A. | Once your conversion rate is 30% |
| B. | In 5 years |
| C. | Once you don't see a dramatic increase in results |
| D. | Never |
| Answer» E. | |
| 5. |
What is the most used testing method for improving conversions? |
| A. | A/B testing |
| B. | Multivariate |
| C. | Multi-armed bandit |
| D. | None of the above |
| Answer» B. Multivariate | |
| 6. |
Which of the following is most common areas where companies evaluate CRO? |
| A. | A/B testing |
| B. | Customer Journey Analysis |
| C. | Segmentation |
| D. | All of the above |
| Answer» E. | |
| 7. |
Which of the following true statement about CRO? |
| A. | Decreased ROI |
| B. | Improve user base |
| C. | Increased acquisition cost |
| D. | All of the above |
| Answer» C. Increased acquisition cost | |
| 8. |
What is formula of CRO? |
| A. | Leads Generated / Website Traffic x 100 |
| B. | Leads Generated * Website Traffic / 100 |
| C. | Leads Generated + Website Traffic x 100 |
| D. | Leads Generated + Website Traffic / 100 |
| Answer» B. Leads Generated * Website Traffic / 100 | |
| 9. |
What is true about CRO? |
| A. | CRO is the process of optimizing the site to increase the likelihood that visitors |
| B. | Conversion Rate is a key metric in e-commerce |
| C. | The higher the conversion rate, the better. |
| D. | All of the above |
| Answer» E. | |
| 10. |
What is the full form of CRO? |
| A. | Cost Rate Optimization |
| B. | Conversion Rate Optimization |
| C. | Click Rate Optimization |
| D. | None of the above |
| Answer» C. Click Rate Optimization | |