1.

Which of the following statements is/are correct regarding bank marketing? I. Group-wise segmentation was launched by SBI to understand the specific needs of groups of customers. II. Post liberalisation period saw 3teep growth in competition in the banking sector. III. Aggressive marketing and technological innovation helped public banks create better marketing niche than private banks.

A. I only
B. I and II
C. I, II and III
D. II and III
Answer» C. I, II and III


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