MCQOPTIONS
Saved Bookmarks
| 1. |
When a product or brand is embedded in entertainment and media then it is known a |
| A. | Covert advertising |
| B. | guerrilla advertising |
| C. | Both (a) and (b) |
| D. | Overt advertising |
| E. | None of the above |
| Answer» D. Overt advertising | |