MCQOPTIONS
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| 1. |
The goal of the marketing logistics system should be to provide: |
| A. | a targeted level of promotional support |
| B. | a targeted level of customer service at the least cost |
| C. | a targeted level of transportation expense ratio |
| D. | a targeted level of field support |
| E. | None of these |
| Answer» C. a targeted level of transportation expense ratio | |