MCQOPTIONS
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| 1. |
________ is setting the price steps between various products in a product the based on cost difference between the products, customer evaluations of different features, and competitors prices ? |
| A. | Optional-product pricing |
| B. | Captive-product pricing |
| C. | Product line pricing |
| D. | By-product pricing |
| Answer» D. By-product pricing | |