____ defined global advertising as “international ads which are addr – McqOptions

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1.	____ defined global advertising as “international ads which are addressed to multicultural audiences”
A.	Dozmal & kernan (1993,p.1)
B.	Dozmal (1993)
C.	Kernan (1993)
D.	Dozman & kernan (1990)
Answer» B. Dozmal (1993)

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