____ begins when the company finds and develops a new-product idea. During product development, sales are zero and the company's investment costs mount.

____ begins when the company finds and develops a new-product idea. Du

1.	____ begins when the company finds and develops a new-product idea. During product development, sales are zero and the company's investment costs mount.
A.	Introduction
B.	Growth
C.	Maturity
D.	Product development
Answer» E.