A situation in which consumer purchases are unplanned is called:

1.	A situation in which consumer purchases are unplanned is called: [SBI 2012]
A.	Latent demand
B.	Impulse buying
C.	Irregular demand
D.	Unwholesome buying
E.	None of these
Answer» C. Irregular demand

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A situation in which consumer purchases are unplanned is called: [SBI 2012]

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