1.

A multi-stage approach to product pricing in a firm involves considerations for setting the price as follows: I. Selection of firm's objective II. Composition of marketing-mix III. Selection of target market IV. Selection of pricing policy and strategy Choose the correct sequence.

A.  \[iv\to ii\to i\to iii\]
B. \[iii\to i\to ii\to iv\]
C. \[ii\to iv\to iii\to i\]
D. \[i\to iii\to ii\to iv\]  
E.  None of these
Answer» C. \[ii\to iv\to iii\to i\]


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